Noticias y artículos3 min
Fabricante de cobertizos destacado: Heartland Sheds
Since its beginning in 1975 in Indianapolis, Indiana, Heartland Sheds has grown into North America's largest manufacturer of wooden storage and recreational buildings. Heartland Sheds ha vendido más de tres millones de cobertizos hasta la fecha y actualmente los instala en aproximadamente el 80% del país. Jason Bergeron, director of marketing for Backyard Products (parent company of Heartland Sheds), accredits a large portion of the company’s success to its adaptability to consumer trends.
Adapting to Trends
Bergeron notes that sheds frequently reflect housing and design trends. For example, the popularity of Chip and Joanna Gaines and their signature Modern Farmhouse look has exploded in recent years. With this, Heartland Sheds is considering plans to add a Modern Farmhouse shed to its portfolio in 2020. Additionally, the recent trend of homeowners purchasing smaller homes has created an increased demand for the additional space backyard sheds provide.
“Making It” a Lifestyle Movement
One of the biggest cultural trends Bergeron has witnessed over the last few years is the rise of "maker culture" and consumers purchasing sheds for more unique lifestyle purposes beyond simply storage (i.e. bar sheds, she sheds, workshops, offices, etc.). To showcase this, Heartland Sheds recently teamed up with reality TV show "Making It" with Amy Poehler and Nick Offerman. In the episode, which aired in December 2019, four contestants were tasked with transforming a Heartland Shed into a unique lifestyle shed, each reflecting a different theme.
“We used LP® Outdoor Building Solutions® products because we wanted our sheds to stand out and look amazing,” says Bergeron. “LP® SmartSide® specifically provided contestants design flexibility so each was able to bring their unique vision to life.”
Upholding Brand Standards
Heartland Sheds has been using LP Outdoor Building Solutions products for decades, and Bergeron notes that LP is a major factor behind upholding its brand standards. “LP Outdoor Building Solutions checks all the boxes for us,” says Bergeron. “The siding is extremely durable, warp-resistant, and is designed to resist insects and harsh weather conditions. LP is also easier to install. For example, it comes pre-primed and saves us time on the jobsite, which lowers labor and materials costs.”
Bergeron goes on to say that the LP Outdoor Building Solutions name is a key selling point for them. "The LP name has a high-quality reputation, and we leverage it in our sales materials. It gives customers peace of mind that their purchase will last."
Dónde comprar
Heartland Sheds services the majority of the United States. You can buy an installed Heartland Shed entirely online at heartlandsheds.com. To connect with Heartland Sheds, call 800-234-6167, submit an online message or see their sheds in person at Lowe’s stores nationwide.
Check out LP’s Shed Happenings page for more information like this.
Seguir leyendo
Soluciones de resistencia
5 minPresentamos la colección LP® SmartSide® ExpertFinish® Naturals Collection™: la combinación de belleza de inspiración natural con rendimiento de ingeniería
We’re excited to introduce the LP® SmartSide® ExpertFinish® Naturals Collection™, a bold new addition to our trusted line of engineered wood siding and trim that delivers the warmth and beauty of nature with the advanced protection and performance builders and homeowners expect.
Soluciones laborales
5 minChoosing the Right LP® Structural Solutions Product for Your Build
Cuando se trata de construir estructuras fuertes, confiables y de alto rendimiento, los materiales que elija son importantes. En LP Building Solutions, entendemos que cada proyecto, ya sea una vivienda unifamiliar o un desarrollo multifamiliar, requiere componentes estructurales que satisfagan sus necesidades de resistencia, durabilidad y eficiencia.
Soluciones de sostenibilidad
5 minConstruyendo un futuro más sostenible con LP Building Solutions
En el mundo actual, la sostenibilidad ya no es solo una palabra de moda, es un modelo para una vida responsable y una construcción más inteligente. Con la industria de la construcción en busca de formas de reducir su huella ambiental, LP Building Solutions se enfoca en proporcionar materiales de construcción innovadores para constructores con conciencia ecológica para ayudar a remodelar lo que significa construir de manera sostenible
Noticias y artículos3 min
Historia de la asociación con la Fundación Gary Sinise
La Fundación LP se enorgullece de ser socia de la Fundación Gary Sinise, que apoya a los veteranos heridos de varias maneras. Puede obtener más información sobre la Fundación LP aquí.